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Technology Stocks : Amazon.com, Inc. (AMZN)
AMZN 239.26-1.0%Jan 30 3:59 PM EST

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To: e. boolean who wrote (22930)10/25/1998 12:37:00 AM
From: Bill Harmond  Read Replies (2) of 164685
 
>>"customer groove-in" or "stickiness"

It means that evolutionary process by which an individual customer first gets used to it, finds it useful or helpful, and then makes it an increasingly-regular habit. Your favorite supermarket is probably the ultimate (legitimate) example of customer groove-in.

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