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Politics : Formerly About Advanced Micro Devices

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To: Maxwell who wrote (40237)10/28/1998 12:40:00 AM
From: Paul Engel  Read Replies (1) of 1573092
 
Low Priest - re: "Unfortunately the mass is quite ignorant of computers. "

I will admit that there were 3.8 million ignorant purchasers of PCs last quarter.

However, the real battle is now being waged with the OEM's. Intel and AMD will compete head-to- head on performance.

Since Intel is a hands down winner on performance, AMD's only response is to DROP THEIR PRICES.

And K6-2 prices are plummeting !

Sure, IBM and HP and Compaq will sell some $799 PC's with a $99 (OEM pricing) 350 MHz K6-2.

And the 400 MHz K6-2's will be below $199 within two weeks of their introduction.

The unfortunate problem for AMD is that the 400 MHs K6-2 will NOT BE a viable BUSINESS/COMMERCIAL solution - since it is uncompetitive with the Celeron and Pentium II offerings of Intel.

So AMD will be stuck with CPUs going into low cost - low margin - retail PCs.

Meanwhile, Intel's Celeron is making tremendous inroads - and Intel is bringing the price down as their yields continue to improve.

Paul
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