News: Jan 6, 1997 8:25 AM [PRNewswire]
Adds Approximately 5 Million Households
PHILADELPHIA, Jan. 6 /PRNewswire/ -- National Media Corporation
NYSE: NM) today announced that it has begun transactional television programming on Polonia 1 in Poland, reaching approximately five million households, or 45 percent of the Polish television audience.
Mark P. Hershhorn, President and Chief Executive Officer of National Media Corporation, said, "Polonia 1 is one of Eastern Europe's most important satellite broadcasters. Coupled with our entry into Romania a few months ago, we've made great headway recently in some of Eastern Europe's best consumer markets."
National Media Corporation is the world's fastest growing transactional television programming company and has become a strong, integrated, global consumer marketer through its consumer programming expertise and, with its subsidiary companies, brings transactional television programming to more than 294 million television households
worldwide. |
