another press release....
Thursday October 29, 3:24 pm Eastern Time
Company Press Release
SOURCE: CyberShop International, Inc.
CyberShop(R) and LinkShare Partner to Build Company's Partner Affiliate Program
JERSEY CITY, N.J., Oct. 29 /PRNewswire/ -- CyberShop International, Inc. (Nasdaq: CYSP - news), a leading upscale online retailer, today announced a partnership with LinkShare Corporation, the largest provider of affiliate programs on the Internet, to further develop CyberShop's affiliate program. This program allows CyberShop affiliates to link visitors to its three online stores and earn revenue on a performance basis. Partnering with LinkShare gives CyberShop the opportunity to make its program available to over 15,000 affiliate sites on the LinkShare network.
''By combining CyberShop's extensive product offerings and e-commerce expertise with LinkShare's proven record of establishing and expanding affiliate networks, we expect to take the CyberShop Affiliate Program to the next level,'' said Jeff Tauber, Chairman, President and CEO.
By providing affiliate site visitors with access to the full range of products and promotional opportunities offered on CyberShop's three sites: egift, egift.com, the ultimate Internet destination for both consumer and corporate gift needs; electronics.net, electronics.net, ''The Biggest Electronics Store Everywhere''; and CyberShop, cybershop.com, a leading upscale online retailer, affiliates can maximize the program's revenue generating potential.
''Affiliate programs are becoming a necessary component of an online retail strategy. Our software will give CyberShop the opportunity to enlist thousands of affiliate sites. We look forward to working with CyberShop to further develop their affiliate program,'' explains LinkShare CEO Stephen Dale Messer.
How the CyberShop Affiliate Program Works:
To participate in the CyberShop Affiliate Program, Web site owners will register, at no cost, at linkshare.com, will be provided with an offer to become a CyberShop affiliate, and will be provided with a selection of corresponding CyberShop banners, buttons, or promotional offers that link back to the appropriate CyberShop site. LinkShare tracks the hyperlink through its reporting, tracking, and profiling (RTP) technology and collects data on number of click-throughs and performance-based commissions due.
About CyberShop (Nasdaq: CYSP - news)
CyberShop, a leading upscale online retailer, can be found on the World Wide Web at cybershop.com and on America Online, on their Shopping Channel or by using keyword cybershop.
CyberShop has existing strategic marketing agreements with key portals such as America Online (NYSE: AOL - news), Excite (Nasdaq: XCIT - news) excite.com and Microsoft (Nasdaq: MSFT - news), where it is a featured site in Microsoft(R) Plaza, plaza.msn.com.
CyberShop recently launched egift, the ultimate Internet destination for both consumer and corporate gift needs, offering an extensive range of gift items and services combined with unique value added and interactive features. egift can be found on the World Wide Web at egift.com and on America Online, on their Shopping Channel, and in their ''Quick Gifts'' area, or by using the keyword egift.
CyberShop will also launch electronics.net shortly. The site, a joint venture between the Company and Tops Appliance City (Nasdaq: TOPS - news), a leading consumer electronics, appliance and computer retailer, will offer the largest selection of consumer electronics and appliances on the Internet.
About LinkShare Corporation
LinkShare's mission is to facilitate Internet commerce. LinkShare has developed the Internet's largest affiliate program. LinkShare's Board of Directors includes executives from ComCast Corp. (Nasdaq: CMCSA - news), Tele-Communications Inc. (Nasdaq: TCOMA - news), (Nasdaq: TCOMB - news), and the Internet Capital Group. LinkShare recently won ''Best of Class'' in the Emerging and Web-Based Solutions category at Internet Commerce Expo (ICE) in Los Angeles. LinkShare is headquartered in New York City and is privately owned.
SOURCE: CyberShop International, Inc.
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