Jibacoa, strangely this thread is incredibly quiet as NVDM doubles up
This stock has doubleb in the last 2 months and the thread is still incredibly quiet... NVDM nevertheless continues to advance after releasing some very good fundamental news. Essentially the company is over the hill and patience will finally be rewarded...
I picked up this release from Diebold, which NVDM supplied with EDM. The services referenced to in the article must surely involve the use of NVDM's EDM... More royalties...
Volume is steady and price rising, do you see 10 by December?
>>>
Diebold Service Enhances ATM Marketing for Crestar Bank
PR Newswire, Monday, November 02, 1998 at 10:11
RICHMOND, Va., Nov. 2 /PRNewswire/ -- Relying on a new service from
Diebold, Incorporated (NYSE:DBD), Crestar Bank's automated teller machine
(ATM) screens in Virginia, Washington D. C. and Maryland will be remotely
updated with marketing and advertising messages. Crestar is taking advantage
of this fully customized service, which is made possible by Diebold's
RemoteLink(SM) program.
"RemoteLink lets Diebold download advertising and marketing messages,
video clips and even coupon graphics from a central site to a selective group
of ATMs or to all ATMs in a customer's network," said Robert W. Reho, vice
president, service and systems operations and support for Diebold. "In the
past, customers had to travel to each ATM and manually transfer those image
files from diskettes. Today, Crestar simply provides us with the graphics and
a customized schedule that details which ATMs are to be updated and when the
new graphics should appear. Diebold personnel then take complete
responsibility for the management and execution of the program."
Through RemoteLink, each ATM in a network can present a unique, specific
advertising message or change screens and present certain messages at
different times of the day. This way, advertisers can precisely target
messages to specific neighborhoods at specific times throughout the day, or
adjust their advertising messages with local and national events and holidays.
In addition, the couponing feature of Diebold's RemoteLink Plus program
enables consumers to receive a coupon that can be tied to the marketing
message on the screen.
"Crestar is taking advantage of RemoteLink's ability to generate
additional revenue from our ATM network," said Jamie Rutherford, marketing
officer at Crestar. "Just like newspapers sell space as a source of revenue,
we are selling space on our ATM screens to third parties. Besides adding a
source of revenue from our ATMs and cash dispensers, this allows us to use
transaction processing time to provide our customers with information they
might find interesting or useful. We chose Diebold to provide a total
solution. Diebold handles the distribution of files to our ATMs and also
provides the maintenance for our RemoteLink network. This greatly simplifies
our administrative efforts." Diebold also will create the graphics as an
added service.
Crestar has more than 700 Diebold ATMs in its network. Crestar is
planning to employ RemoteLink on 20 of these ATMs by the end of this year.
In addition to the ability to remotely distribute graphics files to ATMs,
RemoteLink also enables automated, remote collection of electronic journal
files from the ATMs. These files provide the audit trail used to investigate
customer inquiries about ATM transactions. Having the files immediately
available enables financial institutions to more quickly resolve any customer
disputes regarding ATM transactions. In the past, printed journals or
diskettes of the journal files had to be collected manually from each ATM on a
regular basis and physically stored for reference.
Crestar Financial Corporation (NYSE:CF) is the $25.8 billion holding
company for Crestar Bank, which offers a broad range of financial services to
consumers, businesses, institutions and governmental customers at
394 locations in Virginia, Maryland and Washington, D.C.
Diebold, Incorporated (pronounced DEE-bold), headquartered in Canton,
Ohio, is a global leader in providing card-based transaction systems, security
and service solutions to the financial, education, healthcare, utility and
retail industries. Founded in 1859, the company develops, manufactures, sells
and services automated teller machines, campus and smart card systems,
electronic and physical security equipment, automated medication and supplies
dispensing systems, integrated systems solutions, software and banking
supplies. For more information about Diebold, Incorporated, visit the
company's Web site at www.diebold.com.
SOURCE Diebold, Incorporated
-0- 11/02/98
/CONTACT: Media, Christine Vitale, 330-490-6182, or vitalec@diebold.com,
or Investors, Sandy Upperman, 330-490-3767, or upperms@diebold.com, both of
Diebold/
/Web site: diebold.com
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