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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 229.55

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Dec 5 9:30 AM EST

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To: Techie who wrote (24902)	11/7/1998 12:36:00 PM
From: Randy Ellingson	Read Replies (1) of 164684

I don't know about you, but I'm not married to the Yahoo name, if I see that Quicken has a better finance site, I will drop Yahoo like a hot potato and not think twice. AOL is a totally different story. They have a captive audience. I think their model is the one more difficult to beat. Techie- Watch Yahoo beat AOL's model (or at least put dents in it). As for the ability and willingness to jump from Yahoo to Quicken, I think you may be in the minority (other opinions?). The time cost of switching is real (if you've got portfolio set up, and are used to e.g. quote.yahoo.com's services), and the groove is deep for many people. OTOH, if a site such as Quicken were smart enough to somehow automatically convert your portfolio data, the switch is much easier (don't tell me they're doing that -- I'll caught off guard!). Randy

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