Merck, Searle To Unveil Promising Results Of 2 Arthritis-Pain Drugs November 10, 1998 1:07 AM
By Thomas M. Burton and Robert Langreth, Staff Reporters of The Wall Street Journal
The pain wars begin Tuesday.
At a rheumatologists' meeting in San Diego, two drug giants are expected to present highly promising results from clinical trials on two competing drugs for arthritis pain. On one side is Merck & Co.'s Vioxx. On the other is Celebrex, from Monsanto Co.'s Searle unit. At stake is the business of the many millions around the world afflicted with arthritis.
Merck badly needs a Vioxx success to prevent a revenue shortfall when several of its cardiovascular drugs lose patent protection starting in 2000. Searle, meantime, has signed a deal with another drug heavyweight, Pfizer Inc., to help promote Celebrex. Analysts estimate Pfizer already has paid Searle a whopping $240 million for those marketing rights -- even though the Food and Drug Administration probably won't approve the drug until early next year. Merck's Vioxx is expected to hit the market a few months later.
The pain relievers, both in a new class of drugs called COX-2 inhibitors, are intended to help thousands of patients avoid the dangerous, sometimes fatal, bleeding ulcers associated with existing arthritis-pain drugs. Hemant K. Shah, a drug-industry analyst, estimates that the market for this new class of drugs could reach $3 billion annually by 2001. Drug analysts estimate that over 100 million people world-wide suffer from various forms of arthritis, including about 37 million in the U.S. alone.
As the two drug companies square off, a separate battle will pit both of them against the managed-care industry. Because the COX-2 drugs are expected to cost several dollars a pill, managed-care insurers are debating how to cover them.
The big health-maintenance organizations are staring nervously at an aging, active population that's ripe for arthritis. And drug makers are expected to pitch the products far beyond the ranks of arthritis patients to people with more ordinary aches and pains. Merck is testing Vioxx on women with severe premenstrual symptoms, as well as patients with dental pain. Searle has tested its drug on various types of nonarthritis pain. Insurers contend these people might do just fine with less expensive medications like aspirin or ibuprofen.
"These drugs could be bad news if the docs go wild," says Fred Teitelbaum, vice president of Express Scripts/Value Rx, St. Louis, a company that handles drug prescriptions for big employers. "We worry about people going in for a sprained ankle and getting a COX-2 inhibitor."
Some managed-care officials say they might insist that patients start on less expensive medicines like ibuprofen, or even on existing prescription drugs like Naprosyn, Relafen or Daypro. But it's very difficult to pinpoint which patients may wind up in a hospital because of a bleeding ulcer.
The medical results for the new drugs, disseminated in written abstracts at the San Diego conference, look compelling so far. These reports, whose details will be expounded on at the conference beginning Tuesday, show that Celebrex, formerly called Celebra, and Vioxx have distinct safety advantages over existing drugs like Naprosyn and Voltaren. Only 4% to 6% of 693 Celebrex rheumatoid-arthritis patients had stomach ulcers in one clinical trial. The rate varied depending on dosages.
By contrast, 26% of patients taking Naprosyn got such ulcers. Another large study of nearly 800 osteoarthritis patients found that patients who received Merck's Vioxx were far less likely to drop out because of side effects than those receiving Voltaren. (Meanwhile new data show that a genetically engineered arthritis drug from Centocor Inc. provides relief from rheumatoid arthritis.)
On the convention-center floor Monday, doctors swarmed booths operated by Searle, Merck and Boehringer Ingelheim AG, another company researching COX-2 inhibitors. Searle offered literature about the mechanism of its drug in French, English, Spanish, Portuguese and Italian. At Merck's elegant, wood-paneled exhibit, doctors were treated to free cappuccino and reproductions of paintings by French artist Raoul Dufy, who suffered from severe rheumatoid arthritis.
A large sign hanging at the Boehringer Ingelheim booth asked: "The COX hypothesis: Is there more to know?" This refers to proteins, known in abbreviated form as COX-1 and COX-2, that play a role in producing inflammation. Aspirin and other existing drugs that target COX-1 can cause ulcers and other gastrointestinal ailments.
For all the hype, the COX-2 drugs aren't more effective at relieving pain than existing drugs, according to the abstracts. Patients who don't suffer side effects should be able to get just as much relief from less expensive medications. Some patients with osteoarthritis -- the wearing down of the joint with age and the most common form of the disease -- may get just as much relief from over-the-counter Tylenol, which doesn't cause ulcers.
"It's an advance in safety, not an advance in effectiveness," says David Fox, a University of Michigan physician. "I don't think it will be necessary for most patients with osteoarthritis to take prescription drugs."
Overall, about 1% to 3% of patients who take existing drugs known as NSAIDs (non-steroidal anti-inflammatory drugs) for a year develop significant ulcers. Marsha C. Moore, chief medical officer of the PCS drug-benefits managing company owned by Eli Lilly & Co., estimates there are about 80,000 hospitalizations annually from such gastrointestinal side effects. Moreover, she says, about 8,000 people die from these side effects yearly. She says the cost of treating the side effects is greater than the cost of treating arthritis itself.
Side effects of existing drugs are believed less common among younger patients and those with osteoarthritis. One large study to be presented at the San Diego meeting pegs the annual rate of ulcers requiring hospitalization at about 0.5% for osteoarthritis patients, about half that seen with rheumatoid patients. Moreover, the severe side effects are unlikely to appear in those who take drugs for periods of less than two weeks at a time. Hence, millions use aspirin for occasional pain without problems.
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