Alert: Gruntal Cuts Micron Technology To Buy From Strong Buy On Price
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Micron's Rendition cancels next-generation graphics chip
By Mark Hachman
Electronic Buyers' News
(11/15/98, 10:15:35 PM EDT)
Rendition Inc. will not ship its next-generation V3300 graphics chip, concentrating instead on a desktop chip with embedded DRAM, company executives said last week.
Although Rendition Inc. pledged to keep its graphics roadmap unchanged when its was purchased by Micron Technology Inc. this June, the V3300 "will not be commercialized," said John Zucker, formerly chief executive officer of Rendition and now a vice-president with Micron, Boise, Idaho.
Instead, the V4400E with embedded DRAM will debut in mid-1999, about four months later than originally planned. "But that's to be expected," Zucker said, as this is Micron's first attempt to embed DRAM inside a graphics chip.
In an earlier interview with Steven R. Appleton, Micron's chairman, president, and chief executive, Appleton said the chip would have an internal bus bandwidth of more than 2 Gbyte/s. Both Zucker and Appleton said the effort was designed to bring embedded memory to a broader portfolio of embedded-memory products, including communications ICs.
Rendition and Micron originally collaborated on SocketX, a technology and proposed standard to package a graphics chip and discrete memory dice inside the same socketed package. The SocketX roadmap called for the DRAM to be embedded in future parts.
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