Bill Wexler's Profits of DOOM Message Board

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Strategies & Market Trends : Bill Wexler's Profits of DOOM

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To: David S. who wrote (3745)	11/16/1998 8:22:00 PM
From: Peter V	Read Replies (1) of 4634

If consumers focused on performance rather than price, we would all be using Macs instead of PC's. Apple shot themselves by insisting that the better machine and operating system would win out regardless of price, but first time buyers couldn't tell the difference in the store, and focused on the Wintel clone's low price. Windows 95 eliminated a lot of the differential between Mac and PC ease of use, but not when PC's were getting a stranglehold on the market. Most consumers focus on price first, all else second, especially when buying a several thousand dollar toy. How many PC buyers in Circuit City, Price Club, etc. have studied the benchmark tests? Probably not too many.

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