Lucent Latin America chief bullish on area
Reuters, Tuesday, November 17, 1998 at 20:05
By Angus MacSwan AVENTURA, Fla., Nov 17 (Reuters) - Telecommunications equipment giant Lucent Technologies Inc (NYSE:LU) sees great opportunities in a vast Latin America that is crying out for modern communications, and it aims for growth ahead of the market, its chief executive for the region said on Tuesday. Despite markets fears that Latin American economies are heading into trouble, "we're extremely committed to this region, it is absolutley key to our success," said Arthur Medeiros, president and chief executive officer for Lucent's operations in Latin America and the Caribbean. "We are cautiously optimistic we are going to be successful...Latin America is not a perfect economy but its got all the opportunities in the world for future growth. We're bullish about our opportunities...we're here for the long term," he told reporters at a Latin American business conference. Medeiros declined to specify Lucent's growth targets. "My goal is to grow faster than the market. If that market's growing at X, I'm growing at X-plus. That's my goal." Latin America, and huge Brazil in particular, promises a bonanza for telecommunications companies as countries benefitting from boom years seek to modernise traditionally weak infrastructures and integrate their economies. Overall growth in the industry in the region last year was about 15-17 percent, though it varied between sectors and countries. The Internet in Brazil grew 60 per cent, the data sector in that country grew 30-35 per cent, and the wirless sector in some countries 40-45 per cent. "Rather than come out with a broadbrush statement, I prefer to look at what countries there are, where we're going, with what technology, determine what growth is within the market place then grow faster," Medeiros said. Lucent's growth in Latin America had been about 30 per cent over the past three years, spokesman Fernando Figueredo said. Other than Brazil, Lucent was concentrating on Mexico, Argentina, Peru and Venezuela, he said. The Coral Gables-based executive declined to say how much Latin America contributed to Lucent's worldwide business but said "I tell my counterparts I think I've got the fastest growing area in the world." Medeiros also expressed confidence in the Latin America economy overall, despite the shockwaves rolling in from Asia. In a speech to the conference, he said that "portfolio" investors looking for short-term gains were seeing dips, but multi-nationals were committed to long term investment in what they still regarded as a region rich in opportunity. The economies had been strong before the Asia crisis and governments were following tight fiscal policies. Lucent now has 12,000 employees in 19 Latin America and Caribbean countries. The Murray-Hill, N.J.,-based company builds the hardware and software for global communications networks, builds local networks and business systems, and makes microchips and related components. Its worldwide 1997 revenues were $27.1 billion.
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