Not sure when earnings come out. But here is a nice little gem.
BOCA RATON, Fla.--(BUSINESS WIRE)--Jan. 10, 1997--Boca Research,
Inc. (NASDAQ:BOCI) today announced its 56.6 Kbps upgrade
policy. This open policy allows an end-user with any brand 28.8
or 33.6 Kbps modem to easily upgrade to a Boca Research 56.6 Kbps
modem. The policy also guarantees owners of Boca Research 28.8,
33.6 or 56.6 Kbps modems an industry compliant 56.6 Kbps product as
soon as the industry standard is approved.
The policy, announced today at the Winter Consumer Electronics
Show in Las Vegas, will be two-fold. End-users can take any brand
28.8 or 33.6 Kbps modem to a designated retail location and purchase
a Boca Research "interim" 56.6 Kbps modem at a significantly
reduced price.
The second option allows direct exchange between Boca Research
and the consumer, however, it is limited to end-users who currently
own a Boca Research 33.6 Kbps modem. A customer owning a Boca
Research 33.6 Kbps modem will send the modem to Boca Research, and in
turn, will receive an "interim" 56.6 Kbps modem for a one-time
charge, plus shipping and handling.
Regardless of which option is selected, the owner of an "interim"
Boca Research 56.6 Kbps modem is eligible to receive an "industry
standard" 56.6 Kbps Boca Research product as soon as the standard is
approved.
Jerry Lumpkin, Boca's Vice President Product Management/
Marketing, commented, "By creating this plan, Boca is making 56K
technology readily available to everyone who currently owns a 28.8 or
33.6 modem, regardless of the brand name. We expect the new 56K
technology to be in demand, and through this policy, we are prepared
to accommodate all consumer's upgrade needs quickly and cost-
effectively. And best of all, when the industry standard is
finalized, we guarantee Boca Research 56K users a 56K `industry
standard' product."
The effective date of this policy is dependent upon Rockwell's
delivery of a 56.6 Kbps modem chip set, which is anticipated to be
February 1997. International implementation of this policy will be
governed by the homologation requirements of the individual
countries. Terms and conditions are subject to change. |
