Someone recently pointed out that ATM sales to C&W made up 9% of NN's WAN sales last quarter and that this business is one of the fastest growing in the co.
It's certainly made me more observant of C&W press releases.
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Cable & Wireless USA Enters into Marketing Relationship with Cdnow
PR Newswire - November 18, 1998 15:16
VIENNA, Va. and FORT WASHINGTON, Pa., Nov. 18 /PRNewswire/ -- Today Cable & Wireless USA announced a marketing relationship between its consumer Internet service, CWIX and CDnow (Nasdaq: CDNW), the Internet's number one music store. This new online alliance gives consumers a complete package -- superior access to the Internet and top quality online music store.
The relationship kicks off today with an exclusive promotion that gives new CWIX customers the opportunity to order a free customized holiday CD throughout the 1998 holiday season. In less than 10 minutes, customers can sign up for CWIX and order their free gift online. Just select your favorite holiday songs, arrange the songs in any sequence, create a personalized title, and then place your order. CDnow produces the custom CD and ships it to the destination of your choice (within the United States). Ordering a custom CD from CDnow is as fast and simple as signing up for CWIX service.
"CWIX is offering a unique incentive in the consumer Internet arena. We already provide quality access to one of the largest Internet networks in the world, with superior customer service and competitive pricing, and now we are giving new CWIX customers a bonus when they sign up for service," says Rich Yalen, chief executive of Cable & Wireless USA. "Cable & Wireless is happy to provide new CWIX customers with even more value for their Internet dollar," added Yalen.
"Music always makes the perfect gift, but now it can be truly personalized," says Jason Olim, president and co-founder of CDnow. "Whether you're looking for the perfect mix of songs for this year's Christmas party or something special to give someone for the holidays, it's both fun and easy to create the ultimate gift or your own CD."
Signing up for CWIX and building your free holiday CD is as easy as point and click. To join CWIX today and create your free customized holiday CD, visit the CWIX Web site at (www.CWIX.com/holidayCD) or call 1-888-580-7932.
In addition to free music, CWIX customers enjoy competitive pricing on Internet service -- $14.95 per month for the first 150 hours and only 99 cents for each additional hour. CWIX provides the unique 'Take Home' signup feature. This allows users to signup for service online from any computer by downloading the necessary components to one 3.5" floppy diskette and loading it onto their home PC. Customers can sign up for CWIX service almost everywhere in the United States. The Internet network is rated one of the fastest and most reliable in the world and is serviced by premier customer care facilities 24 hours a day, seven days a week.
Cable & Wireless is one of the world's leading providers of integrated communications and a major global carrier of communications traffic: Internet, data, voice and video. Its businesses around the world offer a range of services spanning interactive entertainment and information, broadband data, Internet access and broadcast television, as well as fixed and mobile voice. With 17 million customers in 70 countries, Cable & Wireless is one of the world's largest carriers of international traffic, provides mobile communications in more than 30 countries and operates the world's largest, most advanced cableship fleet. Cable and Wireless plc is listed on the Stock Exchanges of London, New York (NYSE: CWP) and Frankfurt.
CDnow, Inc. (cdnow.com), the Internet's number one music store, offers more than 300,000 music related items -- ten times the size of the average music store. Founded in 1994 by twin brothers Jason and Matthew Olim, CDnow is building a better music store through intelligent album recommendations, custom CDs, music samples, a vast library of reviews and features from top music writers and exclusive editorial content from Rolling Stone Network, MTV/VH1 and CMJ New Music Monthly. CDnow is the premier online music store on Yahoo!, Lycos, Lycos-Bertelsmann, Webcrawler, Tripod, Geocities, MTV/VH1, Rolling Stone Network, and CBS.com.
SOURCE Cable & Wireless USA
/CONTACT: Robert Hoskins of Cable & Wireless USA, 817-314-0362, or
e-mail, robert.hoskins@cwusa.com/
/Web site: cwix.com
/Web site: cdnow.com >>>> |
