Any info about Iomega (IOM)? Message Board

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Non-Tech : Any info about Iomega (IOM)?

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To: Herb Fuller who wrote (58046)	11/21/1998 1:12:00 PM
From: Herb Fuller	Read Replies (1) of 58324

Re:>>> The Digital Camera Explosion May 12 , 1998 Aaron Goldberg, Executive VP ZD Market Intelligence <<< It wasn't long ago that digital cameras were a true oddity. That's not the case anymore. Digital cameras are mainstream, and selling in record numbers. Would you believe sales of digital cameras in March were twice as high as in January? This sales explosion didn't happen in a vacuum. After all, there wouldn't be nearly as much interest if digital cameras only did what your current camera does. Rather the market leaders today, Sony and Kodak, provide products that open whole new possibilities. One of the big reasons that digital cameras have caught on is the Internet. It's one thing to send email, it's quite another to send mail and pictures. And emailing the kids' pictures to grandma or emailing a photo of a part you need to restore an old car to the parts dealer in Arizona, is an application that many people are doing already. If you look at some of the popular auction sites like eBay, you'll notice ads with pictures are not unusual. Another huge contributor to the digital camera boom is the corresponding advances in low-cost color printers. Color printing with photo quality output is a $250 problem -- not a $2000 problem. There's even decent shareware on the Web for managing the photo collection and doing simple editing. You can be your own digital photo shop for about $500 or $600. This is well within the means of many PC buyers, and only double the cost of a decent regular camera. The cameras themselves have improved dramatically and come down in cost. The reduction in memory prices has been a boon, but there are even better technologies on the horizon. Sony has been aggressive using standard floppies to reduce memory costs and allow for better transportability. And Iomega's new click media is a great removable and portable format for eFilm. It's compact and high density. We might see digital cameras at $99 with this technology in 12 to18 months. Digital cameras have now become a major category for both retailers and mail-order companies. Don't expect the explosion to stop anytime soon. --------------------------------------------------------------------- Iomega's Clik Drive could become much larger than the Zip for Iomega . Can you imagine a $99.00 Digital Camera with a Clik Drive . Every one in the family with a computer would have to have one for Christmas in 1999 . Herb

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