NEWS >Books-A-Million, Inc. Announces Enhanced Website
BusinessWire, Wednesday, November 25, 1998 at 10:10
BIRMINGHAM, Ala.--(BUSINESS WIRE)--Nov. 25, 1998--Books-A-Million,
Inc. (Nasdaq/NM:BAMM) announced today the launch of its newly enhanced
website at www.booksamillion.com. The newly enhanced site offers some
of the best prices on the Internet for books and a rich editorial
environment to support its offerings.
Books-A-Million has always been a price leader, offering
discounts on everything it sells in its retail stores with the
Millionaire's Club Discount Card. The Internet site continues this
tradition of savings by offering discount card holders up to 46% off
bestsellers, 37% off all other in-stock hardcovers and 28% off all
in-stock paperbacks. Customers can join the Millionaire's Club online
and begin saving immediately.
Commenting on the launch, Clyde B. Anderson, President and CEO of
Books-A-Million said, "Our retail stores have always offered a
tremendous selection at a great value to our customers. Through our
website, we hope to extend this franchise to a broader audience. We
believe we can bring the diversity and excitement of our retail stores
to the Internet, and we will be continuing to add new products and
features in the months ahead."
Books-A-Million, Inc. is one of the leading book retailers in the
southeastern United States. The Company presently operates 172
bookstores in 17 states. The Company operates three distinct store
formats, including large superstores operating under the names
Books-A-Million and Books & Co., traditional bookstores and
combination book and greeting card stores, both operating under the
name Bookland. The Company also sells books at its site on the World
Wide Web. (http://www.booksamillion.com)
Safe Harbor Statement Under the Private Securities Litigation
Reform Act of 1995:
Certain of the statements set forth herein are forward-looking
statements within the meaning of the Private Securities Litigation
Reform Act of 1995. Such statements are based on management's
current intentions, assumptions and projections and are subject to
risks and uncertainties that could cause actual results to differ
materially from those set forth in the forward-looking statements.
Factors that could cause actual results to differ materially from
those in the forward-looking statements include, among other things,
unanticipated increases in merchandise, salary and distribution costs,
and the effects of increased competition on specific stores and the
Company generally.
CONTACT: Books-A-Million Inc., Birmingham
Scott A. Honnold, 205/942-3737
KEYWORD: ALABAMA
INDUSTRY KEYWORD: RETAIL PUBLISHING
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