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Technology Stocks : Electronics Boutique (ELBO)

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To: Night Writer who wrote (96)12/7/1998 12:13:00 PM
From: brent gephart  Read Replies (1) of 779
 
I doubt we will see 10 again. But, you never know. There is good support here at 13, however, all of the weak hands that jumped in at $20 through $25 are going to get out know at any price. Considering the way the stock trades it could go to $10. But, I think others will step in before that point. More people know about the stock now than before and buying will step in here in the $13 range.

Value investors will be buying because the stock has a p/e of 10 here with at least an 18% growth rate on the retail stores alone. With a little advertising the web site should take off and even out some of the weak quarters. ELBO needs to focus on some advertising for their web site. Not mass media just in their stores that should be plenty of exposure.

We know the web site has been getting 800K unique hits per month I believe from a new release in October, and with the mention on CNBC last week that number should have gone up considerably. Also don't forget about the advertising buy the software companies on ELBO's site that money for ELBO to pay for the maintenance of the site.

Brent
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