Ram,
This is the chip that ESS's competitors worried the most. High performance but low priced.
This announcement already moved the stock up 5% this morning.
Steve ..........................................................
biz.yahoo.com
ESS Technology, Inc. Introduces Single Chip DVD Decoder for Consumer Players
FREMONT, Calif., Dec. 9 /PRNewswire/ -- ESS Technology Inc. (Nasdaq: ESST - news) today announced the second-generation single chip hostless DVD solution, Swan[tm], targeted for the DVD player market.
The Swan[tm] DVD chip is designed to offer OEMs a high quality, low cost, complete DVD solution for the consumer electronics market. Its key features include MPEG-2 Audio/Video decoder, Sub-Picture decoder, Dolby[tm] Digital Audio, Linear PCM audio decoder, DVD navigation software, Content Scrambling System and On-Screen Display.
The Swan[tm] DVD is fully backward compatible with Audio CD, VideoCD 2.0 and Interactive VideoCD 3.0 standards, as well as the recently approved SuperVCD standard announced by the China government and will allow consumers to select viewing content from a wide selection of titles in these different formats.
''ESS's affordable single-chip DVD solution could help narrow the price gap between the VCD and DVD players,'' stated Johnston Chen, Vice President of Consumer Products at ESS. ''Our low cost Swan[tm] DVD solution, which conforms to all international standards, coupled with an increasing number of DVD titles, will allow OEMs to bring an affordable home theater experience into the consumer's living room worldwide.''
The Swan[tm] DVD decoder chip offers one of the most complete feature sets available in current DVD chips. The features include glueless interface for DVD loaders, Karaoke and Smart Zoom[tm] for motion zoom and pan. In addition, the Swan[tm] DVD single-chip solution integrates CPU, MPEG-2 Audio/Video decoder, Dolby[tm] Digital Audio, CSS, DVD navigation software and many other features, making it the lowest chip count solution in the industry.
Features Highly integrated single-chip DVD video decoder Programmable multimedia processor architecture Supports MPEG-1 system and MPEG-2 program streams DVD Navigation 1.0 VideoCD and SuperVCD playback control Compatible with audio CD and VideoCD 1.1, 2.0, and 3.0, SuperVCD Sub-Picture decoder Dolby[tm] Digital (AC-3) 2-channel downmix audio output for Dolby Pro
Logic[tm]
Built-in Content Scrambling System (CSS) Full Karaoke function Motion zoom & pan with SmartZoom[tm] On-Screen Display (OSD) Pan & Scan and Letter-Box conversions Trick modes include Slow, Fast Forward, Fast Reverse, Step, and Goto NTSC to PAL and vice versa with SmartScale[tm] Video error concealment with SmartStream[tm] MPEG audio layers 1 & 2 Linear PCM streams for 48 KHz and up to 96 KHz S/PDIF audio output SDRAM interface |