KAHI---Greater details: Natural Health Trends Signs an Agreement to Acquire Kaire
International Assets
Direct Distributor of Natural Health Products; More Than $30 Million in Annual Sales;
60,000 Associates--50 Plus Products
NEW YORK--(BUSINESS WIRE)--Dec. 9, 1998-- Natural Health Trends Corp.
(the ''Company'') (NASDAQ: NHTCC - news) announced today that it has signed a
definitive agreement to acquire all of the assets of Kaire International Inc. (Kaire), a
direct developer and distributor of a broad line of natural health products.
Kaire, which had $35 million in sales in 1997, and almost $15 million in sales for the first
half of 1998 uses a network of over 60,000 active independent associates, each of
whom has sold at least $50 of product during 1997, to distribute more than 50 natural
health and beauty care products. Kaire's antioxidant line includes (1) Pycnogenol, the
breakthrough antioxidant which Kaire introduced to the U.S. in 1992 and now enjoys a
world wide market of approximately $250 million, and (2) Enzogenol, the new state of
the art antioxidant which Kaire feels will have a significant impact on the market. Other
products include: Anti-Aging, Vital Nutrients, Immune Support, Enzymes and Digestion,
Herbal Energy Tonic, Aloe Vera Products, Adoptogens, Personal Care and Topical
Therapy.
The proxy seeking shareholder approval for this transaction was filed with the Securities
Exchange Commission on Dec. 7, 1998.
Sir Brian Wolfson, Chairman of the Board of Directors of Natural Health Trends Corp.,
commenting on this development, said, ''This is the first in what we feel will be a series
of acquisitions targeted to make us one of the leaders in the distribution of natural health
products. The Kaire transaction provides us with a strong foothold in network
marketing which is one of the fastest growing channels of consumer product distribution.
We believe that this acquisition will enable us to become one of the leaders in the $2.6
billion Natural Health products world wide market.''
Natural Health Trends Corp. develops and markets a variety of all natural health
products which are sold in such well known, national drug store chains such as
Wal-Mart, Walgreens, Eckerds, Osco, Sav-on, Genovese, Arbor Drug and Long's, as
well as in leading health food stores. All of the company's products are proprietary and
positioned as alternatives to traditional over-the-counter drugs.
This press release contains statements of a forward-looking nature relating to future
events. Shareholders are cautioned that such statements are predictions and that actual
events or results may differ significantly.
This release and prior releases are available on the KCSA Worldwide Website at
www.kcsa.com.
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