Well, we've been hearing about the prime time and late night advertising which obviously targets adults. Anybody seen any "kid time" advertising?
And what do we think The Street is going think about reduced margins in the upcoming report. Volume should be up dramatically, but with the pre-Christmas inventory build-up, prime time advertising, reduced selling prices, Karl Malone, increased ODM, and who knows what else, doesn't margin just have to take a hit?
Plus, all that same stuff points to a maturing market. I hope we start seeing some good hype over the new growth stuff soon or, I fear, we may see some serious equity erosion.
Alski
PS. Maybe next year RADAF can retaliate for all the Fishin' knock offs by knocking off Furbys. How about English/Spanish for good differentiation vs. English/Furbish. That would qualify as an educational toy. Maybe slide some clever voice recognition in so you could talk to them too.
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