<The Intuit agreement calls for an Intuit-branded voice access service to the Quicken.com Web site. The service will be based on the magicTalk voice platform, and also will be hosted in the General Magic network operations center. Quicken.com has over two million subscribers today, and Intuit will be offering tiered levels of service to the Quicken.com subscriber base.. We expect to replicate this model so that other Web-based service providers can allow their subscribers voice access to their services. > Taken from the Markman Memo.
I sure I'm the last to see it this way, but now I look at Intuit as a Portico, or Intuit branded Virtual Assistant, reseller. It's an interesting way of seeing it.
I'd still like to know more about how General Magic is paid for the service is paid at the various tiers, but it's an interesting concept. Intuit joins the growing list of Portico resellers.
I suppose anyone buying Turbo Tax for example would get a chance to see a Portico add. It wouldn't be in an your face kind of ad, but as one looks through the Intuit service offerings, it might stick out that you can access and utilize your checkbook from a phone.
Now, if Intuit has it, won't Microsoft Money need to have it in their game of one upmanship? If Microsoft uses Portico in Money, where does it stop in there other servics?
Is this the first time General Magic has talked about special branding of Portico? Seems like they didn't want to have Telco's do it, but now it's okay for Intuit?
Regards,
Mark |
