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Strategies & Market Trends : Rande Is . . . HOME

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To: Rande Is who wrote (790)	12/16/1998 4:23:00 PM
From: Triffin	Read Replies (1) of 57584

Rande Is.. RE:PRFM..take a look at ALU This company also has real revenues +300 million a market cap under 50 million..been selling on the web for over a year www.fragrancecounter.com and cosmeticcounter.com.. Has 4.64mm shs and 2.20 mm shs float has deal with MSN network and several portal cos. See Yahoo NOV 16 th news release... I took a look and decided to pass..here's why.. cosmetics are for the most part fairly inexpensive items with very very low margins to the retailer.. they are getting slightly higher margins on their net sales, but the net sales account for less than 1% of total revenues..after a year of net selling.. Both stocks appear cheap on a valuation basis..but still many more men on-line than women..may be the main reason on-line sales are low and slow.. Jim in CT..gotta buy some eye-shadow!!

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