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Technology Stocks : Amazon.com, Inc. (AMZN)
AMZN 233.23+1.8%Nov 28 12:59 PM EST

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To: Bill Harmond who wrote (31616)12/29/1998 7:44:00 PM
From: llamaphlegm  Read Replies (2) of 164684
 
William:

you're keeping me busy. for analytical purposes, kindly define the following terms that you use.

<<<Forget "zero barriers to entry"! It's not a viable argument. An established franchise is a
formidable barrier to entry. Otherwise you could claim the cola, or cereal, or million
other goods and services have zero barriers, too.>>>

"established" -- tenure of establishment, is it impervious to erosion?
"franchise" -- among whom, does it preclude switching for price?
"formidable" -- Coke is unique, Rice Krispies is unique, Frosted Flakes -- amzn doe not have 3 cute guys on it's carton, it merely is a place where i can buy a book about the three cute guys ... who cares

lp
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