PR>>Enhanced Services Acquires 'BrandsForLess.com' for
$35 Million.....
Tuesday December 22, 10:36 am Eastern Time
Company Press Release
SOURCE: Enhanced Services Company, Inc.
Enhanced Services Acquires 'BrandsForLess.com' for
$35 Million
Online Shopping Service Latest Addition to Internet Roll-Up Strategy
LOS ANGELES, Calif., Dec. 22 /PRNewswire/ -- Enhanced Services Company, Inc. (OTC: ESVS - news; ESVS) and
Zulu-tek Inc. (OTC-Bulletin Board: ZULU - news) announced jointly today that ESVS has acquired privately held
BrandsForLess.com, based in South Norwalk, CT, a pioneer and industry leader in e-commerce, for $35 million.
BrandsForLess.com operates an online department store featuring over 60 departments or ''e-partments™.'' The company
also develops and administers various e-commerce stores appearing under the brand names of numerous portal and destination
sites.
''BrandsForLess.com has forged numerous strategic relationships with some of the most popular names on the Internet to
position itself as a leading e-commerce solution for online shopping. Their success is largely the result of addressing what
consumer studies have indicated to be missing within the online shopping environment -- convenience, simplicity and reliability
at a discount,'' stated Rob Chmiel, COO of Enhanced Services.
''This acquisition is a logical extension of our strategy to acquire companies that have a proven track record and expertise of
driving revenue through the Internet. BrandsForLess.com has successfully utilized a unique combination of proprietary
technology, consumer marketing and strategic relationships to create a highly profitable e-commerce system, exceeding the
needs of the consumer, merchant and the distribution channel. We see tremendous synergies by combining this successful
business model with the advertising and technological strength of Enhanced Services, with the vast market potential of
brand-name discount shopping on the Internet,'' Chmiel added.
George Russell, BrandsForLess' President and CEO, said, ''We believe that the opportunity to join forces with the Enhanced
team represents an ideal situation for both entities. BrandsForLess.com overcomes the major barriers to making money faced
by most websites today. Enhanced Services brings to the table rapid access to thousands of potential distributors of
BrandsForLess.com's e-commerce package.''
BrandsForLess.com is dedicated to simplifying Internet shopping for the consumer and providing a ''turnkey'' e-commerce
solution for merchants and portal sites. Online shoppers can now find, select and purchase products across multiple categories
as they would do in a physical shopping environment. The Company delivers an intuitive, simplified, and efficient shopping
experience that brings together the world's best specialty retailers and well-known brand names at a discounted price in a
secure, private, and reliable Internet environment. BrandsForLess.com currently offers over 1,500 brands, and over 500,000
products with the same service and a 100% satisfaction guarantee shoppers expect from upscale department stores.
BrandsForLess.com also develops and administers various ''virtual'' department stores licensed under the names of major
portal and destination sites such as DejaNews.Com and CNN.com. Destination or portal sites can develop a significant
e-commerce revenue stream by installing the BrandsForLess department store on their site or as its entire e-commerce solution.
Enhanced Services, its combination with Zulu-tek and its pending acquisitions, represent the convergence under one umbrella of
diverse services focused specifically on the Internet as a communications and transaction medium creating a new specialty in the
e-commerce arena. The combined enterprise is focused on attaining a unique, forerunning position as it answers the full range of
business demands that result from a skyrocketing commercial reliance on the Internet.
Website Information:
www.zulumedia.com and www.brandsforless.com
SOURCE: Enhanced Services Company, Inc. |
