FTRK is a major sleeper at 68 cents,
biz.yahoo.com
Tuesday December 29, 1:45 pm Eastern Time
Company Press Release
SOURCE: FutureTrak International, Inc.
FutureTrak International Enters The
Multiple Dwelling Unit (MDU) Marketplace
POMPANO BEACH, Fla., Dec. 29 /PRNewswire/ -- FutureTrak
International, Inc. (OTC
Bulletin Board: FTRK - news), in keeping with their plan to
expand into other arenas, announced
today that they will begin distributing the DIRECTV service into
the multiple dwelling unit
(MDU) marketplace. According to top industry analysts, The
Carmel Group, the MDU market
represents approximately 33.6 million households in the U.S. and
is projected to be a $5 billion
industry by the year 2007.
FutureTrak will offer DIRECTV programming packages and other
user-friendly entertainment,
communication and information technologies such as high-speed
Internet connectivity to both the
residential and hospitality MDU markets. The MDU residential
market consists of apartment
buildings, townhomes, gated communities and condominiums, with
the hospitality MDU market
including hotels, motels, nursing homes and hospitals. FutureTrak's
market research indicates
MDU landlords and hospitality property owners are continually
seeking new and exciting
amenities that differentiate their properties from the sea of
competitors to enhance current
customer loyalty and improve new customer acquisition.
''Our preliminary research has shown that the DIRECTV MDU
market is still in the early stages
and offers outstanding opportunities for FutureTrak to focus on its
growth and expansion efforts,''
said Bob Kelner, Chief Operating Officer of FutureTrak. ''Our plan
to provide content, devices,
and data services allows us the opportunity to interface
technologies and give the customer the
best functionality for the best price,'' he added.
Management believes that DIRECTV has successfully built MDU
market awareness over the
past year. FutureTrak plans to utilize this brand awareness in
building a solid turnkey solution to
this very large potential subscriber base.
FutureTrak plans to unveil their MDU marketing plan along with
value-added technologies at the
Consumer Electronics Show in Las Vegas January 7 through 10,
1999 at booth number 6025.
For further information contact FutureTrak International, Inc.,
www.futuretrak.com , 3635 Park
Central Blvd. North, Pompano Beach, FL 33064, Toll Free:
888-752-3474. NASD BB symbol:
FTRK.
Certain statements in this release and the company's financial
projections that are not historical
fact constitute ''forward-looking information.'' Such
forward-looking information involves
known and unknown risks, uncertainties and other factors, which
may cause the actual results of
the company to be materially different from results expressed or
implied by such
forward-looking information. Such risks, uncertainties and other
factors include, but are not
limited to: customer demand not meeting expectations; lack of
consistent supply of materials;
lack of adequate distribution markets; and inability to meet
customer demand. |
