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Strategies & Market Trends : The picks

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To: Shawn Murphy who wrote (2992)1/25/1997 2:54:00 PM
From: Dorothy Simpson   of 6124
 
SYCR update: (from Bryan...relentless researcher) Windrenalin was previewed by Acceleration Software at the recent Fall Comdex held in November in Las Vegas where it was one of only sixteen software products to be nominated as a finalist for the prestigious Byte Magazine "Best of Comdex" award out of approximately 10,000 new products introduced. Syncronys and Acceleration Software are working closely on final enhancements to Windrenalin which is scheduled for release in February with an estimated street price of $29.95. The Company reports extremely strong preliminary interest in the product from both domestic and international retail distribution channels.

Windrenalin, which has been under development for several years, has recently been granted a U.S. Patent. The product uses three principal hard disk acceleration technologies to produce operating speed improvements under Windows 95 typically ranging from 50 percent to 160 percent. The first is Application Launch Acceleration which reduces the time it takes for applications, particularly large ones, to load and begin working. The second is Multitasking Acceleration which significantly reduces the performance degradation associated with Windows 95's multitasking of the hard drive.
The third is File System Acceleration which speeds up file system operations for high-end Pentium Pro systems.

Commenting on the significance of the Syncronys/Acceleration Software alliance, Rainer Poertner, Syncronys chief executive officer, said, "Windrenalin represents a quantum leap forward in PC software technology. Its innovative technology consistently produces dramatic speed and performance improvements in hard disk operations under all Windows 95 systems yet, unlike most PC performance software, delivers even greater performance benefit to the fastest processors such as Pentium and Pentium Pro.

"Windrenalin represents the creation of a brand new software category for a market eager for breakthrough technology. This technology is a testament to the technical depth of Acceleration Software and we are extremely pleased that they have chosen Syncronys as their strategic marketing partner to launch Windrenalin," Poertner added.

Acceleration Software Co-founder and Chief Executive Officer, Clint Ballard, said,
"After careful evaluation of the software industry, we chose to align our technology with Syncronys, whose marketing capability we consider unparalleled in the utilities sector. Their insight into the marketing process, from technology positioning through their excellent channel relationships and their strong financial position made Syncronys the standout choice. Additionally, we wanted a marketing partner we knew we could rely on, and the management of Syncronys has proven their willingness and ability to weather difficult times."

"The PC marketplace is hungry for radically new, powerful technology," Ballard added, "and by combining our technology with Syncronys' marketing savvy, we have very high expectations for Windrenalin."
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