Formerly About Advanced Micro Devices Message Board

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Politics : Formerly About Advanced Micro Devices

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To: Scumbria who wrote (45190)	1/8/1999 5:45:00 PM
From: Paul Engel	Read Replies (3) of 1579926

Scumbria - Re: "None of these differences offer any substantial value to the consumer, yet Intel's ongoing success is based on these perceptions. I have to wonder how much longer they can keep using these smoke screens effectively. " You really should be working for AMD. You have the same head-in-the-sand attitude that they have as concerns marketing and image and perception. Intel has the products and the performance. In an unusual twist for a technology company, they have succeeded in establishing their brand identity - associating the name Intel with the best products. Intel is the Mercedes and Rolex of the semiconductor industry. Study the above line until you comprehend the implications. Paul

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