Projectavision, Inc. Announces Sales Representatives,
National Sales Force
Digital Home Theater Named Winner of Design Award at WCES '97
NEW YORK, Jan. 27 /PRNewswire/ -- Projectavision Inc announced today that it has
agreements with 13 leading consumer electronics representatives throughout the United States to
handle U.S. sales and marketing at the regional level for its Digital Home Theater(TM) system.
The product is to be introduced at the end of the first quarter.
"We are very enthusiastic about the practical approach offered by Digital Home Theater's
technology, portability, and other unique advantages," said Fred Dobbs, Principal, Dobbs
Stanford, based in Dallas, Texas. "We deal with a select group of companies and products that
maintain very high standards. We are convinced this new product falls into that category."
"We had a positive response to Digital Home Theater from all the retail buyers we work with, and
received indications that this product will be very successful," said Dan O'Donnell, Principal of The
O'Donnell Group, based in Denver, Colo. "It performs as promised, and that's a big benefit to
retailers and consumers."
The sales representatives for Digital Home Theater are AR Marketing (Mid-Atlantic), Bell
Marketing (Washington, Oregon, Texas, Louisiana and Arkansas), Dobbs Stanford (Oklahoma),
Electronics Marketing (Iowa, Kansas, Missouri and Nebraska), Golden Marketing (Michigan),
Impact Marketing (Minnesota, North Dakota, South Dakota and Western Wisconsin), L.P.
Hench (Florida), New Resource (New England and Upstate New York), Newhope (New York
and New Jersey), Paul Fitzpatrick (Northern California and Northern Nevada), Teal Marketing
(Southeast), The Next Level (Southern California and Southern Nevada), and The O'Donnell
Company (Rocky Mountains and El Paso).
Digital Home Theater Is Honored At 1997 Winter Consumer Electronics Show
Projectavision also announced that Digital Home Theater was a recipient of the Innovations '97
Design and Engineering Showcase Award at the Winter Consumer Electronics Show bestowed by
a panel of judges from the Industrial Designers Society of America, as well as members of the
engineering and consumer electronic trade press. The award is sponsored by the Consumer
Electronics Manufacturers Association (CEMA).
"We are happy to have such a strong lineup of sales representatives to help us market this truly
outstanding product," stated Martin Holleran, President and Chief Executive Officer of
Projectavision. "Having worked with many of these firms successfully in the past, we believe they
are excellent partners to handle one of the most innovative products to be introduced in the
consumer electronics market this year." Digital Home Theater received a very strong reception at
the 1997 Winter Consumer Electronics Show in Las Vegas earlier this month.
"As we approach introduction, it was imperative to have the final pieces of the puzzle in place,"
said Sherman Langer, Senior Vice President of Marketing and Sales at Projectavision. "The
announcement of these representatives ensures us that Digital Home Theater will be a tremendous
success."
According to Projectavision, Digital Home Theater is the first product of its kind to combine a
60-inch rear projection television, a front projection home theater that delivers high quality images
from 60 to 260 inches in size, and a large front or rear screen VGA or SVGA computer display.
The easy-to- use system weighs less than 100 pounds, and includes Texas Instruments' Digital
Light Processing(TM) projection technology, the company said.
Projectavision, Inc. is a New York-based company that is in the business of developing and
marketing technology innovations in the electronic display and information industry.
This foregoing press release contains forward-looking statements, including statements regarding,
among other items, the timing of the introduction of certain of Projectavision's products. These
forward-looking statements are based largely on the Company's expectations and subject to a
number of risks and uncertainties, certain of which are beyond the company's control. Actual
results could differ materially from these forward-looking statements as a result of a variety of
factors including, among others, Texas Instruments' production schedule, availability of component
parts, and issues related to optics, and prevailing economic conditions as they affect the consumer
electronics industry in general. In light of these risks and uncertainties, there can be no assurance
that the forward-looking statements contained in this press release will in fact transpire or prove to
be accurate. SOURCE Projectavision, Inc. |
