I'm not normally one to play "what if," but it sure would have been awesome for PMA to have been a third party in this promotion...
MXB
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E*TRADE and CompUSA Feature Promotion to Bring Customers Closer to Online Trading
Offer Targeting 30 Million Households to Debut on Jan. 17, 1999
PALO ALTO, Calif., Jan. 15 /PRNewswire/ -- E*TRADE Group Inc. (Nasdaq: EGRP - news) and CompUSA Inc. today announced that the companies have joined in a promotional partnership to bring the power of online investing to one of the nation's leading computer retailers. The promotion, which entitles customers who open a new E*TRADE account to a $100 CompUSA gift certificate, will be featured in the CompUSA free-standing insert that will be delivered to 30 million households as part of 143 different Sunday newspapers on Jan. 17, 1999.
''With CompUSA's strong retail customer base, we're able to reach our target with an exceptional offer to join E*TRADE,'' said Jerry Gramaglia, senior vice president of marketing for E*TRADE.
Consumers who want to take advantage of the E*TRADE/CompUSA promotion can receive a special application by calling the 800 number listed on the insert or by visiting any of the 210 CompUSA™ Superstores nationwide. The offer will be available for one month and consumers can open an E*TRADE account with a minimum investment of $1,000.
*This offer is not available to customers opening retirements accounts, such as IRAs. |