tokyojoe.com initiates coverage on MSGI ,,,
MSGI provides database management, custom telemarketing/telefundraising and other direct marketing services throughout the U.S. For the three months ended 9/98, total revenues rose from $7.3 million to $17.2 million. Net loss applicable to Common totalled $784 thousand, up from $97 thousand. Revenues reflect the Acquisition and Start-Up Operation. Higher loss reflects the costs associated with the Acquisition and Start-Up Operation and and increase in head count.
Todays News: MSGI Reports Internet Ticket Sales Increase of up to 600%
Marketing Services Group, Inc. (Nasdaq: MSGI - news), an integrated marketing services industry leader, Wednesday announced that its Pegasus Internet, Inc. subsidiary reported a boom in online ticket sales for the 1998 holiday season.
Revenue increases of 200%-600% over figures for the 1998 holiday season were reported by the majority of Pegasus' 26 online ticketing clients, which include the Boston Symphony Orchestra, Lincoln Center, Tele-Charge and the San Francisco Symphony, among many others.
First-time buyers (customer acquisition) averaged approximately 80% of all online ticketing customers. The majority of the patrons also joined online mailing databases as part of their order process; these names will be used for future targeted e-mail marketing efforts.
Online ticket sales increased as a percentage of the total number of tickets sold by each organization, accounting for approximately 7% of all ticket sales, up over 100% from approximately 3% last year. This trend is expected to continue with the Internet's e-commerce growth curve.
''We are very encouraged by this enormous increase in online ticketing and the progress of our Internet business in general.'' stated Jeremy Barbera, Chairman and CEO of MSGI. ''During this year we will continue to work on the total integration of our Direct and Internet Marketing businesses and will look to the management team of Pegasus Internet to expand upon their leadership role in this growing market sector.''
Pegasus Internet, Inc. (www.pegasusnet.com) is the premier provider of Web services and related technological solutions to the arts and entertainment community. Pegasus has developed sophisticated online merchandising, ticketing and event management systems for some of the most prominent organizations in the world.
Marketing Services Group, Inc. ( www.msginet.com) provides direct marketing and database marketing, telemarketing and telefundraising, media planning and buying, interactive fulfillment, Web development, online consulting and e-commerce to nearly 1,000 clients worldwide.
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NEW YORK, Jan 12 (Reuters) - Marketing Services Group Inc., an integrated marketing services company, on Tuesday said it is in the final stages of buying an unnamed direct marketing industry, with annual revenues of about $30 million. Closing is expected by the end of January.A spokeswoman said the company was not releasing the identity of the acquisition or the purchase price.
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Date Name Action Shares Type Price Value 15-Oct-98 HILL CINDY Bought (P) 1,000 Common 2.63 $2,630 12-Aug-98 CHICAGO SYMPHONY Planned Sale (144) 5,000 Common - $16,875 31-Jul-98 HILL CINDY Bought (P) 1,000 Common 3.38 $3,380 18-Jun-98 BARBERA J JEREMY Bought (P) 300 Common 3.53 $1,059 15-Jun-98 BARBERA J JEREMY Bought (P) 13,600 Common 3.54 $48,144 12-Jun-98 BARBERA J JEREMY Bought (P) 14,700 Common 3.50 $51,450 11-Jun-98 BARBERA J JEREMY Bought (P) 33,000 Common 3.38 $111,540
Float : 6.5 mil Cash On Hand: 5.42 mil |