TheStreet.com on BFLY/WWWFX connection and message boards. Another great article from TheStreet.com just went online:
Bluefly Soars After Net Fund Nods By George Mannes Staff Reporter 1/21/99 9:42 AM ET
Can Wall Street analysts move Internet stocks? You betcha. Look no further than CIBC Oppenheimer analyst Henry Blodget, whose bullish price target in December for Amazon.com (AMZN:Nasdaq) lit a fire under the stock and whose cautious comments Wednesday foreshadowed a drop in the company's shares.
But now it appears that even innocuous commentary from a mutual-fund manager can push a Net stock up 79% over three days -- as long as that commentary is amplified on Internet chat boards.
The fund manager in question is Ryan Jacob, portfolio manager of The Internet Fund, the very same one that was dubbed the No. 1-performing mutual fund in America in 1998, according to Lipper, with a return of 196%.
Last week, in the latest edition of monthly comments he posts on the Internet Fund's Web site, Jacob pointed out that Bluefly (BFLY:Nasdaq), a retailer of discounted clothing on the Web, was the only newcomer in his list of top 25 holdings. Jacobs publishes this list monthly without disclosing his exact stake in the companies. "By aligning with various portals, including Yahoo! (YHOO:Nasdaq), Lycos (LCOS:Nasdaq) and @Home (ATHM:Nasdaq), Bluefly has staked its claim as a leader in the Web's 'outlet' store category," Jacob wrote. "Because it has a limited operating track record, Bluefly has not yet been accorded a market value commensurate with its vast business opportunity." The letter, dated Jan. 12, was posted on the site early Thursday morning, Jan. 14, Jacob said.
Later that day, the news was on the boards: "Netconductor" posted the news of the Internet Fund's acquisition on Silicon Investor at 1:23 p.m., and "oexmax" posted the full text of Jacob's comments on the Yahoo Finance board after the market's close. Since then, nearly 300 comments have been posted on the Bluefly thread on Yahoo, with several citing Jacob's holdings and comments. "Important! BFLY is newest fund holding ... read ..." was the heading of what "chowda1" posted Friday morning.
Bluefly rose from a close of 9 3/4 last Wednesday to a high of 17 7/16 on Tuesday, though it fell 2 3/16 to close at 15 1/4 Wednesday.
Jacob says it's "possible" that his disclosures moved the stock: "Up until now, I guess our manager's comment didn't get much notice. I think it's presumptuous of me to think that our manager's comments could have that kind of effect, although in this market, bulletin-board comments have been known to drive stock prices."
"I'm totally convinced Bluefly's skyrocketing price is related to the Internet fund," says George Nichols, identifying himself as the "Netconductor" who posted on Silicon Investor. "I think everyone is looking up to [Jacob] as the next Internet stock guru." The 22-year-old Nichols, who works as an accountant for an Atlanta TV station, says he posted the same information on the Motley Fool and the Yahoo Finance board. He has an investment in the Internet Fund but not in Bluefly itself, he says.
Jonathan Morris, executive vice president of Bluefly, says the company doesn't comment on stock movement, though he said he'd heard of Jacob's disclosure that the company was one of the fund's top holdings. "I have no idea of what effect, if any, that has had," he said.
Jacob points out that his fund, with assets of $70 million, has received a tremendous amount of attention in the past two or three weeks since its Lipper ranking became publicized. He also says that Bluefly's relatively small market capitalization of $41.6 million, along with the scant analyst coverage of the stock, creates a situation in which disclosures like his could move the stock. "It's tough for me to really say," he says. "There's no way of really knowing."
Bluefly, which changed its name from Pivot Rules and launched its Web site last year, is still below its 52-week high of 24 1/2, which it hit the day it said it was launching a store in Yahoo!'s shopping area.
"Anything can be a catalyst for these stocks," says Brian Miller, an equity analyst at Invesco. "It doesn't take much."
tulipmaniac@netconductor.com netconductor.com |