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Non-Tech : American Express (AXP)

AXP 360.73

+0.5%

Oct 31 9:30 AM EST

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To: Axxel who wrote (110)	1/21/1999 8:58:00 PM
From: M CAHILL	of 179

Sony Music buys Infobeat unit Sony Music Entertainment said Thursday it has purchased the rights to the InfoBeat brand and InfoBeat's line of free e-mail consumer newsletters, including CBSMarketWatch's Internet Daily. Over four million InfoBeat newsletters are distributed daily. The service will continue to be known as InfoBeat. Financial terms of the acquisition were not made public. InfoBeat's remaining business, InfoBeat Express, will change its name to Exactis.com Inc. and will focus on providing e-mail services to businesses. "This agreement with Sony Music is great for both parties,'' said Tom Detmer, new president and CEO of Exactis.com. "InfoBeat subscribers will enjoy enhanced news and information services thanks to Sony Music's vast resources. And Exactis.com can focus on our core competency -- providing a range of high-volume, personalized e-mail services that enable companies to strengthen their online marketing and customer communication programs." Exactis.com distributes e-mail programs for corporate clients including Charles Schwab, American Express, and Amazon.com.

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