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Non-Tech : Iomega Thread without Iomega
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To: Ben Antanaitis who wrote (6528)1/22/1999 12:09:00 PM
From: D.J.Smyth  Read Replies (1) of 10072
 
If they're spending nearly $18 million on R&D and rollout of the new product, then, generally, they'd expect a return of 7 X $18 (multiple of 7 is used as a bench mark for all new product rollouts) in the first year, or $144 million. Guess a low cost MR related product. Margins on MR or giant MR are as healthy, if not healthier in some respects than inductive products despite lower cost advantages to the end user.

Add $144 million on top of other products in the pipe; 35 million zips by year end; potential clik! explosion.
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