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Technology Stocks : Disk Drive Sector Discussion Forum
WDC 181.08+3.5%Dec 19 9:30 AM EST

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To: Mark Madden who wrote (5308)1/22/1999 5:33:00 PM
From: Stitch  Read Replies (1) of 9256
 
Mark,

<<The Asian crisis forcing some companies to dump inventories at any cost
At any rate, demand fell, companies became inefficient, and stock prices dropped, even though technology soared to increase drive performance at incredible levels.>>


I want to take an exception to this notion in the following sense. Asia has never been a huge part of the DD consumption chain. And the fact is, Asia consumption never really fell off as predictions said it would. Nevertheless that didn't stop some executives from crying "Asia" The only real Asian crisis in the DD industry was the oncoming freight trains of Fujitsu, Maxtor-Hyundai, and Samsung. Those forces are still with us and exerting the same levels of pressure if not more.

I might add a couple more to your list of things that clobbered the DD industry. (I agree with your notion that this was the worst downturn but will broaden the scope to 28 years). That is the shift in the PC distribution model to a JIT based, Build to order model ala Dell. This left the DD guys with a serious adjustment to inventory and asset management as well as selling channel management issues. Secondly the areal density curve heated up, exceeding even the axiomatic Moore's Law with the migration to MR heads. This was no mean challenge and those that flubbed it, (WDC, APM, and to a lesser degree RDRT) paid a heavy price.

I am curious about something you mention.
<< I noticed the semiconductor book to bill ratio (considered a lagging indicator) peaked in February 97 and bottomed in October 98.>>

In terms of the BTB being a lagging indicator did you mean in ref: to Disk drives on a correlation of some kind or as it relates to its subject semi conductors?

Many thanks for your well considered comments.
best,
Stitch
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