Gilder Article In Forbes, Q>
January 25, 1999
Java breaks out
By George Gilder
It was a hot time in the paradigm last month with the emergence of Sun Microsystems' Java platform and programming language as the disruptive force behind a reordering of the Internet economy. Java continued its stream of successes in unexpected venues and markets outside the dominant Wintel regime.
First, Northern California's Federal District Court granted Sun a complete victory in its suit against Microsoft's proprietary Java extensions, giving Microsoft 90 days to get the offending code out of Windows 98. Then, America Online and Sun gobbled up Netscape. Sun's role in the transaction was to take over Netscape's server software business and to supply Java-based Internet transaction, animation and wireless access technologies. AOL sees Java as a way of delivering its services to the new generation of digital cellular phones full of Javatized computer features.
Java is really breaking out in Europe. A delegation of magnates from the EEC's digital video broadcast project arrived at Sun headquarters in late November to seek rights to a Java subset for set-top boxes, wireless devices and other consumer systems. A key to Java's versatility is the "Java virtual machine," a generic software computer platform included in browsers, set-top boxes, handhelds and other devices that often lack Windows but want to view the Worldwide Web outside. "We want to upgrade to the Java virtual machine," explained Jean-François Jezequel, head of marketing for France's Canal Plus, which has shipped some 3 million set-top boxes with a proprietary system. Since cable TV giant TCI has already adopted Java for U.S. cable applications, the European initiative gives Sun an opportunity to make Java an international standard for digital TV.
Reordering the Internet
As cable modems spread and AOL delivers its services to digital cell phones, Java usage will soar.
Meanwhile, Intentia, the Swedish enterprise resource-planning software company (see "Intentia's intentions"), used Java to blast its way out of its gilded ghetto of AS-400 IBM minicomputer technology. AS-400 is a stable but vulnerably mature IBM platform used by mid-sized businesses that are not sufficiently fun-loving to relish the surprises in Microsoft's NT. An ambitious software company such as Intentia needs an escape valve from the minicomputer corral, and Java is providing it. Intentia announced that it would soon introduce a Java-based version of its popular Movex ERP package.
The dominant ERP program is SAP's R/3, a huge, largely integrated package that entails prolonged and arduous customization. (Harvard professor Clayton Christensen points out that Andersen Consulting alone earns $3.5 billion a year customizing SAP programs mostly for the world's biggest companies.) For most of the market, SAP constitutes technology overshoot. Intentia offers a far more modular alternative, optimized for the larger universe of small and mid-size companies with global reach. Java gives Intentia software a route to easier portability to these diverse company environments.
At the same time Intentia hailed Java's compatibility with the wireless Internet access devices that the Gilder Technology Report has long hailed as the dominant PCs of the next era. In Europe most of these devices are based on the GSM (global mobile system) cellular standard. But the most impressive by far of these uppity cellphones are coming from San Diego, California-based Qualcomm. Early bet for the most popular handheld computer product next year is the stunning pdQ phone with a Palm 3 operating system and wireless modem scalable to two megabits per second. Among many convenient features that have made 3Com's Palm the most popular personal organizer, it gives your cellphone e-mail and Web access and a phone book from which you can make one-click calls. Qualcomm has already begun mass production of pdQs in São Paulo, Brazil.
Although Microsoft hopes that all wireless devices will run Windows, Qualcomm will not be making any Windows CE pdQs unless Microsoft can get this cumbersome system up to scratch for cellphones. The pdQ is now exclusively dedicated to 3Com's Palm, which is a moving target just upgraded to Palm VII with new Internet browsing features and Java. Of course, the GSM entente is trying to get a proprietary European solution under way. Nokia is now using Geoworks OS in its popular 9000 teleputer, but the Finnish titan is now joining with Ericsson and the other Europeans in a collective move to Symbian, the palmtop OS introduced by Psion of the U.K. Grasping that this Tower of Babel is not susceptible to the usual Windows über alles strategy, Microsoft turned to Qualcomm to help spur the still sluggish arena of wireless Internet access and groupware services.
The Microsoft move reflects a general yearlong upsurge in the CDMA (code division multiple access) spread spectrum paradigm. The highlight was CDMA's adoption by the Europeans for the next generation of GSM. In 1998 Qualcomm doubled production of handsets, to a total of 7 million, and the CDMA virtuoso Koreans hiked deployment from 6 million to 12 million phones. In an upset, Motorola, long a laggard, surged into the lead in the list of top suppliers of CDMA infrastructure, with major contributions to Sprint PCS facilities.
Motorola has also announced a new Java disruption in the networking space. Watch out, Nortel and Cisco. The only limitation is that the networks cannot reach farther than 5 meters. Called Piano, the wireless system uses Java to enable e-mail, Web browsing and a host of Internet and intranet functions within what they call the "personal network space." Included are file exchange, financial transactions, checkoutless retail purchases, wireless printing and automatic ticketing or check-in at hotels, airlines and theaters.
If Motorola doesn't watch out, it will become a telecosm paradigm company again.
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By George Gilder Technology From January 25, 1999 Issue
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