Hey people....heads up!!!
IGC Corp. Launches PlayForFun.com Online Casino; Anticipates 1st Year Revenues to Exceed $1,500,000
PLYMOUTH MEETING, Pa., Jan. 27 /PRNewswire/ -- Interactive Gaming & Communications Corp. (IGC) (OTC Bulletin Board: SBET - news) a Philadelphia area software development and Internet company announces the launch of playforfun.com (http://www.playforfun.com), a casino and sports book gaming site that allows users to play all of the popular casino games and a chance to win cash and prizes at no risk to the player.
This is the second addition to the planned suite of portal sites hosted by IGC. With the addition of the new suite, IGC anticipates potenotal advertising and sponsorship revenues to reach over $1,500,000 by year-end 1999. Revenues from this site combined with $3 million projected revenues from the recently released GambleNet site, IGC is looking at over $4 million in additional revenues.
PlayForFun.com, in conjunction with several Premium award centers and corporate sponsors, will be giving away hundreds of thousands of dollars in cash and prizes to players that win playing at the prize related casino games or sports book. Grand prizes such as vacations, boats and automobiles, supplied by the manufacturer or dealer, will be just some of the prizes that can be won if you hit a Royaloyaush.
The site will also host several special tournaments throughout the year like its Super Bowl Sunday slot contest or the Daytona 500 Race day contest using a specially designed Super Bowl XXXIII and Daytona 500 slot machines. The site also serves to showcase the company's proprietary casino and sports book software ''LiveAction'' that it currently markets to the casino industry.
PlayForFun.com also represents a valuable asset to the traditional casino industry due to the large amount of demographic data collected about the players of the games. The software, developed by Intersphere Communications Ltd., tracks player gaming habits, preferences, and other information that can be used by traditional casinos for further promotions and player development.
Revenues from the site will be generated from sales of advertising and prize sponsorships to brand name manufacturers, retailers, online and land based casinos. In addition to traditional online banner advertising, sponsors will be able to have individual slot machines or casino games designed specifically around their logo or brand image. Michael Simone, president of IGC, was quoted as saying, ''Having your company's logo or brand name in front of say a slot machine player for hours on end is priceless ...''
PlayForFun.com will be jointly marketed through IGC's popular portal site, GambleNet (http://www.gamblenet.com) which features a directory of gambling related sites that duplicates a similar formula to Yahoo! and a shoppang area for gambling related items through its relationships with Amazon.com and Digital River.
The site was developed by Intersphere Communications Ltd., (http://www.intersphere.com) a Philadelphia-based subsidiary of IGC which focuses on online development and software design and markets its world-renowned gambling software, The Live Action Gaming Platform, for online or land-based casino gaming. Intersphere's clients include Metro-Goldwyn-Mayer Inc. and Comcast Communications, among others.
For further information about IGC see their website at www.igccorp.com.
The statements in this press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Exchange Act of 1934 and are subject to the safe harbor created by these sections. Actual results may differ materially from IGC's expectations.
SOURCE: Interactive Gaming & Communications Corp. |