GUMM - Eliminate the Common Cold Message Board

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Biotech / Medical : GUMM - Eliminate the Common Cold

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To: Street Walker who wrote (11)	1/28/1999 3:11:00 PM
From: Bo Didley	Read Replies (3) of 5582

$4.60 Gross /unit of ZICAM by: CapnJon7737 1676 of 1680 I have a retail price on Zicam at $12.95 a unit. ( I had to bribe my grocer at Albertsons w/ a hot stock tip, to get this info, hmmmm). Even at that the numbers I am giving are not cast in stone. The usual mark up on such items is around 80%, 0r a 40% margin; that would give 60% back to Gumm which owms a 60% share in the product. This gives a rough number of $4.66 per unit devolving back to Gumm. Why I took .06 off was to please the shorters.... === my thoughts: If Zicam treats 1% or 2% of the 1 Billion Colds in the US this year alone, this stock will be worth a lot of money. The growth potential for the cold market is phenomenal, particularly if you have the only product that will reduce a cold to 1 1/2 days, rather than enduring a cold for 14 days. bo ps: there are no new shorters in this stock because shares are not borrowable. There are a few very long term shorters who are at yahoo mgs board. They will soon get a big margin call.

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