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Strategies & Market Trends : Joe Copia's daytrades/investments and thoughts

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To: The SPHINX who wrote (11116)1/29/1999 11:32:00 AM
From: Superbioguy  Read Replies (1) of 25711
 
VION- Big News is Here! Vitiligo Solutions web site (www.vitiligosolution.com) is up and running. 1 to 2% of the world population has vitiligo, you do the math!!! The following press release is on the web site dated Feb. 1, 1999.

The Vitiligo Solutions web site is up (www.vitiligosolution.com). The following press release, dated Feb1, 1999, is on the site. this is huge news. 1 to 2% of the world population has vitiligo, you do the math!!!

NATURAL MELANIN COSMETIC INTRODUCED FOR PEOPLE WITH VITILIGO

--Exclusively Available Through the World Wide Web--

DOVER, NJ -- February 1, 1999 - Vitiligo Solution, Inc. today announced the introduction of a natural pigment renewal cosmetic line called MELASYN®.* An estimated one of every hundred people have vitiligo, a non-life threatening but emotionally devastating skin disease that results in blotchy, white spots on the skin. The spots are the result of the body's inability to produce melanin, nature's skin and hair coloring ingredient.

Invented by researchers at Yale University, the MELASYN® product line features a unique natural cosmetic melanin that can be spread evenly and easily on the skin to "color-in" white spots. Derived from the aloe plant,MELASYN® cosmetics are balanced with other natural ingredients and provide a water resistant camouflage to depigmented areas of the skin. Originally identified as a potential preventative for skin cancer,
MELASYN® has the unique ability to blend naturally into all skin tones. "The MELASYN® cosmetic line is truly revolutionary," noted Yale University cancer researcher and product inventor, John M. Pawelek, Ph.D. "The products act like real melanin in the skin. The cosmetics have a mirror-like quality and therefore reflects the color of the skin around it, adapting to any skin tone."

Vitiligo is not gender or race specific although it is most distressing for darker skinned people because the white patches are more visible. According to the National Vitiligo Foundation, there are limited cosmetics or stains currently available that help large numbers of vitiligo sufferers.

Available via a toll free number (888/322-1335), and the World Wide Web (www.vitiligosolution.com), the Vitiligo Solution introductory kit includes the following five products.

MELASYN® Foundation Cream is formulated for facial skin. The
Cream conceals imperfections while providing a smooth, translucent texture for all day coverage. The Cream can be used in place of other cosmetics.

MELASYN® Foundation Gel is formulated for facial skin. The gel
is designed to camouflage imperfections without the appearance of
thick foundation.

MELASYN® Spot Concealer is ideal for small areas of the skin.
The sponge-top applicator allows for smooth coverage on face or
body.

MELASYN® All Over Body Mousse spreads evenly over large
areas without streaking. The mousse can be applied quickly and
concealing results are immediate.

MELASYN® Moisture Seal has been created for use with any of
the MELASYN® cosmetics to ensure all day coverage and
additional water resistance.

The introductory kit, valued at $142.00 retail, sells for $69.95 plus shipping and handling.

Vitiligo Solution, Inc. is the exclusive distributor of MELASYN® for the use in vitiligo cosmetics worldwide. MELASYN®, invented at Yale University, is the result of a collaborative effort between Yale University Medical School and Vion Pharmaceuticals, Inc.

*MELASYN is a registered trademark of Vion Pharmaceuticals, Inc., a biopharmaceutical company engaged in the discovery, development and commercialization of novel products and technologies for the treatment of cancer and viral diseases. For more information about Vion Pharmaceuticals visit the Company¹s web site at www.vionpharm.com.

Editor's Note: For additional information on Vitiligo Solution and its products visit the company's Internet web site at www.vitiligosolution.com. For more information about vitiligo visit the National Vitiligo Foundation web site at www.nvfi.org.
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