Anthony @ Equity Investigations, Dear Anthony, Message Board

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Strategies & Market Trends : Anthony @ Equity Investigations, Dear Anthony,

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To: jlib who wrote (7387)	1/30/1999 2:05:00 PM
From: GT	Read Replies (2) of 122087

Jimmy - you would do well to keep in mind relative recent events. SKYM hit $48 - and it's going online is far less of an event for them than for PRFM. The way I see it - one of the great obstacles in buying perfume - namely going to the store - is about to be overcome. I just heard on the radio about how most men polled admitted they hadn't gotten Valentines day presents until days before - being able the order online is going to be huge. THERE IS NO BETTER TIME OF THE YEAR THAN RIGHT NOW FOR PRFM TO LAUNCH THIS CAMPAIGN. By releasing the website now - they guarantee a permanent place in the minds of perfume buyers everywhere - who will then continue to take advantage of the convenience(sp?) of buying online throughout the rest of the year(s). The short argument that perfume sales are flat is my greatest argument as to why PRFM will CRANK. THEY WON'T BE FLAT ANYMORE ! You can't really pick out flowers online to get you out of trouble with your spouse - but when you know she LOVES chanel#5 - all you gotta do is go online and presto - you're out of the dog house. It is for reasons like these that PRFM is gonna rocket imo. THE GENERAL PUBLIC WILL LIKE THE IDEA !!! It's as simple as that. People will be buying the stock when they hear the news - people who never have nor never will know of the existence of Silicon Investor etc. If you really want to try and stop the stampede of buying next week you better start E-mailing everyone in the country - not just here on Silicon Investor - actually - you better make that an E-Mail to everyone IN THE WORLD - because that is how large the audience will be come Monday. You better cover....

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