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Non-Tech : PERFUMANIA.COM . . PRFM . . .FOR LONGS ONLY

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To: Rande Is who wrote (1616)2/1/1999 2:15:00 PM
From: Bo Le  Read Replies (1) of 2489
 
>Did they care in the least that the company was for real, the news was for real, or that you can walk into nearly any shopping mall on the East Coast and buy products from one of their retail stores? <

The real question which will decide their fate is that how much money they still have to support their turn around effort? Look at SME, a wellknown nation wide chain store. They have hundreds of fine stores around nation plus they have on-line store which is as impressive as PRFM, if not more. But their stock price is $.625. Why? because they have had time to make money. I do won some SME as an internet/turnaround play. Check out SME and their web site, may be you will think it is a better stock to own than PRFM.

BL
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