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Non-Tech : PERFUMANIA.COM . . PRFM . . .FOR LONGS ONLY

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To: Frederick Langford who wrote (1970)	2/3/1999 10:19:00 AM
From: JBH	Read Replies (1) of 2489

Old managment spent the last two years investing, building and positioning the co. to where there is the opportunity to possibly springboard from here. Global expansion via new stores and the web to compliment. Comp sales to be announced the first thursday of every month (positive #'s to be released tommorrow) Valentines to look forward to, as well as more exposure through the web providers. Even though they are paying for this exposure..it is still what is...exposure. We still have the financials showing losses to get through...but manytimes have i seen stocks start moving up after released...get the bad news out. Might dip first though. I am veiwing this as a long term hold turnaround play. I don't mind the stock not moving up too fast and can bear the volatilty...will buy more on the dips. The co. is not going away. Good luck, John

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