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Non-Tech : TRND -- Back from the Dead?

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To: BostonView who wrote (23)2/3/1999 1:47:00 PM
From: BMcV  Read Replies (2) of 57
 
Patience and Conviction raises TRND to "Maybe" from "Maybe not" with website launch announcement:

biz.yahoo.com

Wednesday February 3, 10:30 am Eastern Time

Company Press Release

SOURCE: Trend-Lines, Inc.

Trend-Lines Launches New Web Site

REVERE, Mass., Feb. 3 /PRNewswire/ -- Trend-Lines, Inc. (Nasdaq:
TRND - news) today announced that it will launch its new web site TrendlinesTools.com in March 1999. The Company plans to roll out various stages of the site over the next few months and will sell many of the products featured in its woodworking catalogs on-line. In its early stages, the site will be primarily informational with some testing of promotional product sales. Visitors can obtain directions to the nearest retail store, review new products and purchase special offers. The site will also routinely feature point-of-interest topics such as ''Woodworking Tips.'' The Company's Golfday.com web site will begin construction soon. Trend-Lines expects to begin selling items with a full ''click to order'' system later this year.

Stanley Black, Chairman and Chief Executive Officer, commented, ''We are excited about the opportunities that exist for us to increase our sales through E-commerce. Our new web site also presents a tremendous opportunity to leverage our catalog and promotional expertise and to use our infrastructure to fulfill orders. A major advantage for us is advertising our web sites in the 54,000,000 catalogs and mailers we distribute annually, since this gives us a huge universe of proven woodworkers and golfers. We believe this new sales channel is a natural progression of our business and we look forward to upgrading the sites' capabilities.''
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