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I just took a closer look at Kathy Levinson, president of E-Trade, on CNBC, and it suddenly occurred to me -- with something of a shock -- that she's really Steve Case, chairman of AOL, with an unsightly wig. Either that or they were separated at birth. Either way, it explains a lot -- the busy signals, the obfuscations, the poor service, the soaring stock price, etc. It even explains the customers' lame devotion: "Why complain if you can't get through. Read a tiresome book. I'm long on this overbought stock and don't think you should criticize the company just because low-life day-traders can't feed their addiction by placing trades. In any case, you can always place a trade by waiting two hours to speak to a customer service representative, who might connect you with a broker in another two hours, if you're nice." |
