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Autovantage.Com Emerges From Netmarket With Stand-Alone Site
Internet's Second Largest Free Car-Buying Service To Focus on Brand Awareness -
Site Redesigned as Part of Relaunch -
NADA, SAN FRANCISCO, Feb. 6 /PRNewswire/ -- AutoVantage (http://www.autovantage.com), the free car-buying service with the second-largest market share on the Internet, today announced that it has been relaunched and redesigned as a stand-alone site. Previously, AutoVantage had been the automotive anchor of NetMarket (http://www.netmarket.com), a leading Internet commerce site. AutoVantage's counterpart on America Online, the ''AOL-AutoVantage'' car-buying service, will remain unchanged. In addition, AutoVantage will continue to benefit from large-scale marketing and advertising agreements with online entities such as America Online and Lycos. The announcement was made today at the NADA (National Automobile Dealers Association) Convention and Exposition.
AutoVantage is accessible via the Web (http://www.autovantage.com), via America Online (keyword: AV) and via toll-free number (1-800-AutoVantage). A recent independent survey found that AutoVantage users save an average of 8% over a new car's invoice price. More than 72,000 purchase requests from car buyers are processed each month by AutoVantage, which was rated the best interactive car-buying service on the Internet by Motor Trend magazine. AutoVantage is a membership service within the Alliance Marketing Division of Cendant Corporation (NYSE: CD - news), the world's premier provider of consumer and business services.
full story:
biz.yahoo.com
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