ABOUT THE STORE MODELS AND THE COMPANY NAMES. . .
In 1976 and 1994, the Company received federal registrations for the trademarks "Play Co. Toys" and "TKO."
The currently do business as Play Co. Toys, ToysInternational, Toy Co., and Tutti Animali [a stuffed animal only store]
Product Lines
The Original Stores sell children's and adult toys, games, bicycles, and other wheel goods, sporting goods, puzzles, Nintendo and Sony electronic game systems and cartridges for such game systems, cassettes, and books. They offer over 15,000 items for sale, most of which are major brand name toys and hobby products. The New Stores also carry some of the items found in the Original Stores; however, they focus on selling educational toys, Steiff and North America Bears, Small World toys, LBG trains, CD-ROMs, electronic software games, Learning Curve and Ty products.
The Company's Tutti Animali store, located in the Crystal Court Mall in Costa Mesa, California, is a unique store which sells only stuffed animals.
During the three-month period ended September 30, 1998, the Company opened two new stores. These stores, and all stores the Company intends to open in the future, are considered by management to be high-end retail toy and educational, electronic interactive stores, in presentation, which offer items comparable in quality and choice to those offered by FAO Schwarz and Warner Brothers and Disney Stores and which attract clientele similar to those attracted by such stores. The first store opened in the three-month period ended September 30, 1998 is located in Primm, Nevada near Las Vegas and opened in July 1998. The second store opened in September in Grapevine, Texas near Dallas. Both stores are located in high traffic shopping malls. The capital investment for building each of those stores was approximately $300,000.
In early November 1998, the Company opened new stores in Thousand Oaks, California near Los Angeles and in Auburn Hills, Michigan near Detroit. These stores are also located in high traffic shopping malls. These two stores represented an aggregate capital investment of approximately $613,000, net of landlord tenant improvement ("Landlord TI") contributions.
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This give us a better picture of operations. . . .
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