ABACUS DIRECT CORP. (ABDR) Message Board

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Technology Stocks : ABACUS DIRECT CORP. (ABDR)

ABDR 0.300

0.0%

Nov 19 4:00 PM EST

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To: William ONeil who wrote (4)	2/6/1997 12:35:00 PM
From: D. K. G.	Read Replies (1) of 60

Not aware of any current earnings revisions. H & Q, RS, William Blair & Co. underwrote the IPO. I would think they still folllow ABDR. I don't receive research from them. If anyone does kindly keeps us informed. They beat 4th Q by 3 cents. Very seasonal quarterly earnings with 3rd Q being the strongest. I am long, lacking $$$ to buy more. I got lucky, stock had decline in DEC after CFO left. Watched it drop to 16$ level end of year. Happened to be home w/ CNBC on during the holidays and saw several upside 10 K blocks go by, you know something was up and got in @ 17.25. Should you buy it? I can't say. Something to note: Abacus Alliance is now at 700 and looks like they're adding new services to stay ahead of the game. See how much direct mail you get. How much do you pitch in the circular file? Demographically people are ordering more through the mail. Saves time ect. How do you better target the market you want to reach and improve responses? Once you have a customer are they more likely to repeat purchases? I.M.H.O. Abacus offers a nice solution and has lists from others in the alliance that can be used to get awesome data. Better than just using your own customer base. Good luck and thanks for joining, -D

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