Revenue growth forecasts from Digital Me and related eCommerce products, look here.....;)
NEW YORK (CBS.MW) -- Dennis Raney: software executive or eugenic engineer?
The mild-mannered CFO of Novell Inc. (NOVL) tried to wow money managers at the Goldman Sachs technology conference Thursday by invoking his company's plans to create a "digital persona," or constant identity, that customers can use across different computer platforms and applications.
"If you can create an integrated 'me' on the Web, it's going to greatly facilitate" a business, Raney told his audience. To that end, Utah-based Novell plans to introduce products this year that apply to e-commerce, single sign-on, Internet caching, and personal ID control.
Novell stock gained 1 1/6 to 19 5/8 on volume of 4 million shares following Raney's remarks.
In all these products, Novell's directory technology would enable users and system managers to recognize a single ID across different software systems, Raney said.
That would look attractive to e-commerce companies, he reasoned, even though the technology isn't focused on executing transactions. Most e-commerce work involves "managing identity," Raney said.
Novell plans to introduce a new cache appliance on Intel chips around the middle of the year. It also plans to expand its directory software for servers about the same time.
Raney told a small gathering after his remarks that he expected caching to become a "half-a-billion dollar business" for Novell within the next three years.
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