ITOY news out just before the bell. Look at today's chart and decide.
Imagin.Net, Inc., Announced Patent Filing For Company's Interactive Action
Toys: Simpler, Less Expensive and Far-Reaching Compared to Competitors
REDWOOD CITY, Calif., Feb. 11 /PRNewswire/ -- Imagin.Net, Inc.
(OTC Bulletin Board: ITOY) announced patent filing for the company's Action
Toys which are chip equipped and hook into a special website on the internet,
creating a huge range of playing scenarios, on January 11, 1999. The patent
will allow a child to interact with one toy, playing endless games. This is as
simple as it gets! Buy an Imagin.Net action toy, plug it into a PC and
download chosen play patterns from Imagin.Net Web. Interaction with Web
improves the child's skills with wholesome playtools; there is no canned
method. Other toy companies limit their products to CD-ROM software.
Imagin.Net uses the vast power of the internet and the company's huge Web,
which has endless games, to download into the toy. Any child can personalize
the game or change it at any time.
The proprietary technology of the Imagin.Net patent is the delivery
system. Imagin.Net has no additional software to buy because it is on the
internet. Files are selected from the website and downloaded through a
personal computer to the doll or action figure. A loader program in the PC is
executed by an internet browser program when a file of a designated format is
downloaded. Preferably, a plurality of files are sequentially downloaded into
a volatile memory in the doll with assigned pointers identifying the beginning
of the files. The doll may be disconnected from the computer for stand-alone
play. Buttons on the doll determine use-of-play.
The backbone behind Imagin.Net is its founder, Lanette Orduna. A prominent
force in the personal electronics industry for twenty years, she is "The
founder of Electronic Talking Preschool toys," which is now a $200 million
industry annually.
While classic toys are still popular, kids now want internet active toys
and video games more than ever. Charles Riotto, executive director of the
International Licensing Industry Merchandisers Association, announced on ABC
News, February 11, 1999, "Those who snare a hot children's property are often
on track to generate big sales." |
