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Non-Tech : Iomega Thread without Iomega

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To: Rocky Reid who wrote (7288)2/14/1999 7:34:00 AM
From: Michael Coley  Read Replies (3) of 10072
 
RE: Rocky's a Genius! Clik! has great potential!

Rocky said >> Let's say 500 Flop! units/week * 52 weeks = 26,000 units then let's be generous and say Iomega realizes $200 from each one (they don't) = $5,200,000 in revenue. <<

Wow! I didn't realize the potential! If Ingram accounts for about 10% of Iomega's sales, Iomega is already hitting a $50 million per year run rate. And that's with supply constraints and very little marketing push!

I can just imagine what will happen as soon as the supply constraints are worked out, OEM's start jumping on board, and Iomega's marketing machine kicks into action!

- Michael Coley
- wwol.com
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