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Non-Tech : E*Trade (NYSE:ET)
ET 16.57-1.5%Dec 2 3:59 PM EST

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To: Oeconomicus who wrote (5207)2/16/1999 9:16:00 PM
From: mod  Read Replies (2) of 13953
 
<<Poor service will eventually make it difficult to attract and retain customers, reducing the future profit potential dramatically from the (already unreasonable) expectations built into the current price.>>

Did you quote this from the AOL boards 2 years ago? Applying this reasoning to AOL then resulted in missing a 10x stock price increase. E-Trade is a "victim of success", exactly like AOL was (remember the shark lawyers circling and filing lawsuits?). For all the bitching and moaning on this board, I doubt very many people are moving their accounts. No broker is perfect, E-Trade is as good or better then most. Two years from now, EGRP will be much higher then it is now.
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