The 10-K regarding worldwide crop conditions:
In addition, in 1998, total sales were negatively impacted because international and wholesale turfgrass seed sales were below expectations due to weak demand from the "Pacific Rim" countries, weak demand in Europe and large inventory positions with U.S. dealers. The countries of the Pacific Rim continue to be affected by weak economies, the strong U.S. dollar and tightening credit. This situation has resulted in a significant reduction in sales to customers in these countries. The demand in Europe was negatively impacted by higher than normal fall moisture patterns, which resulted in higher than normal seed production yields. Because of this situation, European companies have become net exporters of turfgrass seed products instead of importers. They have also begun to ship less expensive seed into the U.S. market, which is having a negative impact on prices. The excess European inventories have reduced both the amount of product sold into the European market, and the price for which it was sold. The U.S. wholesale dealers carried large inventories from the 1998 spring selling season into the fall 1998 selling season. This situation was the result of the "El Nino" induced wet 1998 spring, which caused substantially reduced spring sales to the consumer. The reduced sales left wholesale dealers with large inventories that they carried over to fulfill the fall selling season demand. Forage seed sales were impacted by the continuing industry wide shortage of non-dormant alfalfa, which constitutes the vast majority of alfalfa sold during the fall season, an industry wide shortage of annual rye grass and high European forage inventories. The alfalfa and annual ryegrass seed shortages have resulted in lost customer sales because the seed was not available to sell and the seed that was available was at a price that was, for some customers, prohibitive.
The worldwide supply of turfgrass and forage seed, except for non-dormant alfalfa and annual ryegrass, is in excess of demand. This oversupply situation was caused by the "El Nino" wet spring weather pattern which allowed U.S., Canadian and European seed growers to experience unusually large harvests during the last crop year. The industry is following a trend towards consolidation in the U.S. and in Europe. Smaller independent companies facing this trend have responded with aggressive pricing programs to move their excess inventories and retain their market share. These conditions are expected to continue to cause downward pressure on prices and margins through the current crop year. |