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Wednesday February 24, 9:58 am Eastern Time
Company Press Release
SOURCE: DIDAX INC.
DIDAX Web Site Crosswalk.com Named Exclusive Online Host For 30th Annual Dove Awards
CHANTILLY, Va., Feb. 24 /PRNewswire/ -- DIDAX INC. (Nasdaq: AMEN - news), creator of the award-winning crosswalk.com Christian Web community (http://www.crosswalk.com), today announced an agreement with the Gospel Music Association (GMA) and High Five Productions that gives crosswalk.com's Music Channel exclusive online broadcast rights to the 30th Annual Dove Awards, to be held on March 24, 1999 from 9-11 p.m. EST. The broadcasts will feature streaming media in both audio-only and video formats provided by RealNetworks, Inc. of Seattle, Washington.
The Dove Awards is the longest running and most prestigious awards show in the gospel music industry. John Tesh will again host the show this year, with scheduled presenters and performers including such well-known artists as Michael W. Smith, dc Talk, Kirk Franklin, Steven Curtis Chapman, the Newsboys and Avalon. Since 1992, gospel music has been the second fastest growing musical format, with total sales now larger than classical and jazz combined. The show will be syndicated to independent and network affiliated television stations around the country, but only crosswalk.com will have rebroadcast and on-demand archive rights to the show.
''It's an honor to have been selected from among the other contenders for this great event,'' said Neal Joseph, vice president/entertainment for crosswalk.com and former president of Warner Bros. Christian music division. ''We believe this affirms the significant role that crosswalk.com is playing within the Christian music industry, both in the growth of our online music community and in the strength of our relationships with key technology providers like Real Broadcast Networks. We think this online agreement will expand the national and international audience for the show and generate incremental visits and sales for our Music Channel.''
Frank Breeden, president of the Gospel Music Association, said, ''We're excited about enlarging our audience over the Internet and look forward to a great partnership with crosswalk.com. Their plan to promote the Dove Awards is impressive, and making the show available to anyone, anywhere, anytime will be an ongoing boost both to the industry and to the artists involved.''
Crosswalk.com has formed a coalition of international Christian music distributors to promote the online broadcast via mailing lists, retail networks and national press. Included are Alliance/UK, CMC Distribution in Canada, Alliance/Benelux, Alliance/Germany, Kir Music/Switzerland, Master Music/Norway, Naxos/Sweden, Marantha Music in South Africa, Christian Marketing in Australia/New Zealand and Word Music International's worldwide distributor network. Crosswalk.com will rebroadcast the Dove Awards multiple times on March 25 to accommodate primetime audiences around the world. Broadcast schedules and updated information are available online at music.crosswalk.com, which will also serve as the host Internet address for the broadcasts.
Crosswalk.com, the premier portal site for the online Christian community, was recently named the ''1998 Christian Web Site of the Year'' by Best of the Christian Web (www.botcw.com). With a focus on ''information for Christians, not just Christian information,'' crosswalk.com covers a growing spectrum of life within a Christian context. Members and site visitors can now tap into channels targeting music, personal finance, careers, and homeschooling; lifestyle channels focusing on men, women, and spiritual life; and services ranging from free Web access filtering and a full-Web filtered search engine to online shopping, family-friendly movie reviews, games, chat, forums, local events, news, free email and more.
DIDAX INC. is primarily known as the creator of crosswalk.com(TM) (www.crosswalk.com). The Company generates revenues through the sale of sponsorships and advertising; the online retailing of Christian and family- friendly products manufactured or developed by others (music, books, apparel, gifts, etc.); commissions and referral fees from co-marketing relationships; memberships in affinity marketing programs (affording participants price discounts and other benefits of group purchasing power); and to a lesser extent, the continuing provision of technology services to various Christian organizations.
Safe Harbor -- This press release includes forward-looking statements that involve risks and uncertainties, including, but not limited to, product delivery, the management of growth, market acceptance of certain products and other risks. These forward-looking statements are made in reliance on the ''safe harbor'' provisions of the Private Securities Litigation Reform Act of 1995. For further information about these factors that could affect DIDAX's future results, please see the Company's filings with the Securities and Exchange Commission. Prospective investors are cautioned that forward-looking statements are not guarantees of performance. Actual results may differ materially from management expectations. Copies of these filings are available upon request from DIDAX investor relations.
SOURCE: DIDAX INC. |
